Polymer Coatings for Data Processing
- Top-Coating Liquid/Printing Primer
- For Plastic-Film Labels and Label Stocks
- Plastic-film labels to accept standard printing. Plastic-film labels are much more durable than ordinary paper labels.
- Big profit margins for manufacturers of labels by providing very durable "multi-tasking" "on-demand" labels.
- Big profit margins for manufacturers of labelstocks.
- Plastic-film labels to accept computer-generated printing, e.g. Dot Matrix, Laser, and Thermal Transfer Computer Printing.
- The end user to finish printing the rest of the label on a personal computer.
PolyData Coated Labels Can Save Money
First, end-user customers can reduce the amount and type of labels that they would otherwise have to inventory. Now, general purpose (or "multi-tasking") labels can be made "on-demand". They can be printed with the permanent printing done in conventional ways (e.g. flexographic printing, offset printing).
PolyData Coated Labels Also Accept Variable Computer-Generated Imprinting
Label companies (commercial printers) can provide their customers with partially-printed, very durable labels made from plastic-films instead of paper. Let's say they were making labels for the Real Hot Water Industrial Boiler Manufacturing Company with PolyData top-coated plastic-film label stock. They provide their customer with partially-printed labels.
So Why in the World Would a Printer Make and Sell "Partially-Printed" Printing Labels?
The partially-printed printing is what we call the "Fixed Information Matrix" (FIM). That printing or text will not normally change; it is essentially "fixed information" that the commercial printer/printing company prints onto PolyData top-coated metal foil or plastic-film labelstocks. However, the numbers/letters that would go on the lines (e.g. the actually model number or serial number) could be different for each (or many) of the company's labels. This changing text/information is what we call "Variable Information Printing" (VIP). The VIP is more conveniently imprinted on-site by the company using their own personal computer printer that possibly can be programmed to print a new serial number for each label. Or they could type or photocopy onto the label. That is what we mean by general purpose (or "multi-tasking") labels that can be made on-demand.
Why Use PolyData Computer-Imprintable Printing Primer on Plastic-film Labels? Why Not Just Use Paper Labels that Will Accept Computer Imprinting?
PolyData coated plastic-film labels are more expensive than paper labels. However, plastic-film labels are more durable than paper labels. Plastic-film labels are used in rough applications or environments where paper labels would fall apart or become illegible and unreadable. Labels exposed to heat, moisture, dirt, oil, chemicals, rough handling/abrasion, or to outdoor exposure are applications where PolyData coated plastic-film labels can be valuable. Another reason to use PolyData coated plastic-film labels is that they are more appealing to the eye than paper labels. Paper labels on expensive equipment can look "cheap", while a metallized plastic-film label can look attractive with its silver or gold metallic appearance.
Why Not Just Use Paper Labels and Put a UV Varnish or Clear Plastic Over-Laminating Film on the Labels to Make Them More Durable or More Appealing to the Eye?
PolyData coated labels do accept computer-generated imprinting while UV varnishes and over-laminating films do not.
How Can PolyData Computer-Imprintable Labels Reduce a Manufacturer’s Need to Inventory Excessive Labels?
For example, a computer manufacturer may decide over the next 12 months to produce 100,000 of its "Trey" model computers and 200,000 of its "Deuce" model computers. They may order enough ordinary metallized plastic-film labels that were completely finished or pre-printed (and did not have a Poly Data Computer-Imprintable coating on them). They would have 100,000 "Trey" labels and 200,000 "Deuce" labels. Metallized plastic-film labels have a thin coating of aluminum bonded to the plastic-film. They give a strong metal appearance to the label. These are expensive labels but if the computer manufacture uses them, that's ok.
However, if the manufacturer figures out in 3 to 6 months that the demand for "Trey" computer is higher than the demand for "Deuce" model they may need 250,000 "Trey" labels and only 30,000 "Deuce" labels. They don't have enough of what they need and have way too many of what they don't need. If the manufacturer had 7 types of computer models instead of only 2, imagine how complicated inventorying pre-printed labels can be. If they would have ordered semi-printed PolyData coated metallized plastic-film labels, they could have imprinted the model names as needed on their own personal computers.
Why Should Label Companies (Commercial Printers) Use PolyData Computer-Imprintable Labels to Reduce a Manufacturers' Need to Inventory Excessive Labels? After all, That Means Selling Fewer Labels Right?
PolyData coated labels can command higher profit margins for label companies. Manufacturers who can be shown the versatility and convenience of using computer-imprintable labels often will be willing to pay more for these "value-added" labels. Fewer labels are wasted and ordering labels is simplified. Also, it is not necessarily true that a manufacturer will order fewer labels. A purchasing agent may decide to order far more computer-imprintable labels that she knows her company can modify (finish printing on their personal computers), and thus reduce or completely eliminate the chance of having too many of the wrong type of label.
Where Else Can PolyData Labels Be Used?
Labels made from PolyData coated onto metallized polyester plastic-films can be used to make durable labels that have the look of very expensive metal name plates or rating plates found on electrical motors.
There are many applications. Here are only a few:
- Exterior Labels on RVs - Recreational Vehicles
- Chemical Drum Labels - Stored Inside or Outdoors
- Credit Cards - the Strip Where the Owner Signs Their Name
- Membership Cards - to Type, Write or Computer Imprint Members' Names/Numbers
- Business Office Equipment - Name Plates, ID Tags/Labels
- Industrial Equipment Labels
- Medical Supplies
- Wherever Abrasion-Resistant Labels are Needed
- Automotive Parts Labels
- Store Shelf Labels
- Bar-Coded Labels that Require Rubbing Contact with a Reader-Wand
How Is PolyData Applied and Supplied?
PolyData is a water-based "Computer-Imprintable" top coating or printing primer. It is sold as a liquid to be applied using either adhesive-type coating machines or it can be applied by certain printing presses such as Flexographic types. For more detailed information on methods of coating PolyData, please ask for the Technical Bulletin entitled "PolyData Coating Methodology".
PolyData as a water-based coating/primer is not flammable. It is available in 5-gallon pails and 55-gallon drums.
If you would like more information or to order PolyData material, please contact ARDL via email or by phone at (866) 778-ARDL or (330) 794-6600.